Occupational Employment Statistics

Occupational Employment and Wages, May 2010

41-9011 Demonstrators and Product Promoters

Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.


National estimates for this occupation
Industry profile for this occupation
Geographic profile for this occupation

National estimates for this occupation: Top

Employment estimate and mean wage estimates for this occupation:

Employment (1) Employment
RSE (3)
Mean hourly
wage
Mean annual
wage (2)
Wage RSE (3)
75,790 3.2 % $13.28 $27,630 1.0 %

Percentile wage estimates for this occupation:

Percentile 10% 25% 50%
(Median)
75% 90%
Hourly Wage $8.28 $9.33 $11.11 $15.12 $21.19
Annual Wage (2) $17,230 $19,400 $23,110 $31,460 $44,070


Industry profile for this occupation: Top

Industries with the highest published employment and wages for this occupation are provided. For a list of all industries with employment in this occupation, see the Create Customized Tables function.

Industries with the highest levels of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 20,150 4.93 $12.34 $25,670
Employment Services 9,500 0.36 $13.90 $28,920
Other General Merchandise Stores 7,920 0.52 $10.10 $21,020
Grocery and Related Product Merchant Wholesalers 4,860 0.68 $14.32 $29,800
Grocery Stores 3,430 0.14 $11.18 $23,260

Industries with the highest concentration of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 20,150 4.93 $12.34 $25,670
Beverage Manufacturing 2,990 1.79 $13.25 $27,570
Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers 2,090 1.28 $15.44 $32,110
Other Support Services 1,890 0.69 $14.25 $29,650
Grocery and Related Product Merchant Wholesalers 4,860 0.68 $14.32 $29,800

Top paying industries for this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Machinery, Equipment, and Supplies Merchant Wholesalers (8) (8) $27.76 $57,740
Computer Systems Design and Related Services 40 (7) $27.70 $57,620
Investigation and Security Services 150 0.02 $21.38 $44,460
Office Administrative Services 180 0.05 $20.32 $42,270
Drugs and Druggists' Sundries Merchant Wholesalers 610 0.32 $19.66 $40,900


Geographic profile for this occupation: Top

States and areas with the highest published employment, location quotients, and wages for this occupation are provided. For a list of all areas with employment in this occupation, see the Create Customized Tables function.

States with the highest employment level in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 14,510 1.04 1.74 $13.79 $28,680
Texas 7,460 0.74 1.24 $12.80 $26,620
New York 4,450 0.53 0.89 $13.54 $28,150
Florida 3,800 0.53 0.90 $13.91 $28,940
Illinois 2,830 0.51 0.86 $15.45 $32,130




States with the highest concentration of jobs and location quotients in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 14,510 1.04 1.74 $13.79 $28,680
Nevada 1,010 0.91 1.52 $15.64 $32,540
Oregon 1,380 0.88 1.48 $11.88 $24,710
Hawaii 490 0.86 1.45 $13.00 $27,040
Idaho 500 0.83 1.40 $13.49 $28,060




Top paying States for this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
District of Columbia 230 0.36 0.61 $25.91 $53,890
South Carolina 1,200 0.69 1.15 $20.85 $43,370
Rhode Island 120 0.27 0.44 $19.05 $39,630
Nevada 1,010 0.91 1.52 $15.64 $32,540
Illinois 2,830 0.51 0.86 $15.45 $32,130

Metropolitan areas with the highest employment level in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Los Angeles-Long Beach-Glendale, CA Metropolitan Division 3,740 0.98 1.64 $14.86 $30,910
Dallas-Plano-Irving, TX Metropolitan Division 2,970 1.48 2.49 $12.40 $25,790
New York-White Plains-Wayne, NY-NJ Metropolitan Division 2,200 0.44 0.74 $15.30 $31,820
Chicago-Naperville-Joliet, IL Metropolitan Division 1,880 0.53 0.89 $16.58 $34,490
Washington-Arlington-Alexandria, DC-VA-MD-WV Metropolitan Division 1,800 0.79 1.32 $14.24 $29,630
Santa Ana-Anaheim-Irvine, CA Metropolitan Division 1,740 1.27 2.13 $12.76 $26,530
Phoenix-Mesa-Scottsdale, AZ 1,570 0.93 1.56 $12.76 $26,540
Houston-Sugar Land-Baytown, TX 1,370 0.55 0.92 $13.24 $27,530
San Diego-Carlsbad-San Marcos, CA 1,350 1.09 1.83 $17.34 $36,060
Riverside-San Bernardino-Ontario, CA 1,170 1.03 1.72 $10.80 $22,460




Metropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Napa, CA 350 5.73 9.60 $14.94 $31,080
Grand Rapids-Wyoming, MI 1,090 3.04 5.10 $11.30 $23,490
Terre Haute, IN 180 2.70 4.52 $8.70 $18,100
Myrtle Beach-North Myrtle Beach-Conway, SC 260 2.45 4.11 $26.90 $55,960
Sebastian-Vero Beach, FL 110 2.45 4.10 $11.62 $24,180
Provo-Orem, UT 360 2.12 3.56 $11.57 $24,060
Santa Rosa-Petaluma, CA 310 1.84 3.09 $15.76 $32,780
Yakima, WA 140 1.77 2.97 $10.42 $21,670
Fresno, CA 520 1.65 2.77 $12.68 $26,380
Santa Barbara-Santa Maria-Goleta, CA 270 1.64 2.75 $12.73 $26,480




Top paying metropolitan areas for this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Myrtle Beach-North Myrtle Beach-Conway, SC 260 2.45 4.11 $26.90 $55,960
Charleston-North Charleston-Summerville, SC (8) (8) (8) $22.89 $47,600
Springfield, MA-CT 80 0.30 0.50 $21.22 $44,130
Columbia, SC 240 0.71 1.19 $20.21 $42,030
Bridgeport-Stamford-Norwalk, CT 110 0.27 0.45 $19.91 $41,400
Macon, GA 50 0.57 0.96 $19.25 $40,030
Atlantic City-Hammonton, NJ (8) (8) (8) $18.43 $38,330
New Haven, CT 60 0.23 0.39 $18.29 $38,040
Providence-Fall River-Warwick, RI-MA 150 0.28 0.47 $17.48 $36,360
San Diego-Carlsbad-San Marcos, CA 1,350 1.09 1.83 $17.34 $36,060

Nonmetropolitan areas with the highest employment in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Southeast Iowa nonmetropolitan area 240 1.12 1.88 $9.06 $18,840
Hawaii / Maui / Kauai nonmetropolitan area 120 0.76 1.28 $11.80 $24,550
Other North Carolina nonmetropolitan area 110 0.37 0.63 $12.59 $26,180
West Kentucky nonmetropolitan area 100 0.69 1.16 $11.16 $23,200
North Coast Region of California nonmetropolitan area 90 0.92 1.55 $11.58 $24,090

Nonmetropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Southeast Iowa nonmetropolitan area 240 1.12 1.88 $9.06 $18,840
North Coast Region of California nonmetropolitan area 90 0.92 1.55 $11.58 $24,090
Western Montana nonmetropolitan area 60 0.83 1.38 (8) (8)
Hawaii / Maui / Kauai nonmetropolitan area 120 0.76 1.28 $11.80 $24,550
Southwestern Montana nonmetropolitan area 90 0.75 1.25 $8.84 $18,380

Top paying nonmetropolitan areas for this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Southcentral Idaho nonmetropolitan area (8) (8) (8) $15.56 $32,360
Northeastern Pennsylvania nonmetropolitan area (8) (8) (8) $14.29 $29,720
Other New Hampshire nonmetropolitan area 40 0.45 0.75 $14.29 $29,720
Eastern Oregon nonmetropolitan area 70 0.56 0.94 $13.83 $28,760
Northwest Lower Peninsula of Michigan nonmetropolitan area (8) (8) (8) $13.31 $27,670


About May 2010 National, State, Metropolitan, and Nonmetropolitan Area Occupational Employment and Wage Estimates

These estimates are calculated with data collected from employers in all industry sectors, all metropolitan and nonmetropolitan areas, and all states and the District of Columbia. The top employment and wage figures are provided above. The complete list is available in the downloadable XLS files.

The percentile wage estimate is the value of a wage below which a certain percent of workers fall. The median wage is the 50th percentile wage estimate--50 percent of workers earn less than the median and 50 percent of workers earn more than the median. More about percentile wages.


(1) Estimates for detailed occupations do not sum to the totals because the totals include occupations not shown separately. Estimates do not include self-employed workers.

(2) Annual wages have been calculated by multiplying the hourly mean wage by a "year-round, full-time" hours figure of 2,080 hours; for those occupations where there is not an hourly mean wage published, the annual wage has been directly calculated from the reported survey data.

(3) The relative standard error (RSE) is a measure of the reliability of a survey statistic. The smaller the relative standard error, the more precise the estimate.

(7) The value is less than .005 percent of industry employment.

(8) Estimate not released.

(9) The location quotient is the ratio of the area concentration of occupational employment to the national average concentration. A location quotient greater than one indicates the occupation has a higher share of employment than average, and a location quotient less than one indicates the occupation is less prevalent in the area than average.


Other OES estimates and related information:

May 2010 National Occupational Employment and Wage Estimates

May 2010 State Occupational Employment and Wage Estimates

May 2010 Metropolitan and Nonmetropolitan Area Occupational Employment and Wage Estimates

May 2010 National Industry-Specific Occupational Employment and Wage Estimates

List of Occupations in SOC Code Number Order

List of Occupations in Alphabetical Order

Download May 2010 Occupational Employment and Wage Estimates in Zipped XLS files

Technical Notes

Last Modified Date: May 17, 2011

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