Occupational Employment Statistics

Occupational Employment and Wages, May 2011

11-2011 Advertising and Promotions Managers

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.


National estimates for this occupation
Industry profile for this occupation
Geographic profile for this occupation

National estimates for this occupation: Top

Employment estimate and mean wage estimates for this occupation:

Employment (1) Employment
RSE (3)
Mean hourly
wage
Mean annual
wage (2)
Wage RSE (3)
30,710 2.3 % $49.69 $103,350 1.4 %

Percentile wage estimates for this occupation:

Percentile 10% 25% 50%
(Median)
75% 90%
Hourly Wage $20.55 $28.74 $42.14 $61.94 $89.73
Annual Wage (2) $42,750 $59,780 $87,650 $128,840 $186,630


Industry profile for this occupation: Top

Industries with the highest published employment and wages for this occupation are provided. For a list of all industries with employment in this occupation, see the Create Customized Tables function.

Industries with the highest levels of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 9,040 2.15 $60.65 $126,150
Management of Companies and Enterprises 2,920 0.15 $50.89 $105,850
Newspaper, Periodical, Book, and Directory Publishers 1,920 0.40 $45.29 $94,200
Radio and Television Broadcasting 1,240 0.59 $46.85 $97,450
Business, Professional, Labor, Political, and Similar Organizations 1,070 0.26 $46.55 $96,830

Industries with the highest concentration of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 9,040 2.15 $60.65 $126,150
Radio and Television Broadcasting 1,240 0.59 $46.85 $97,450
Sound Recording Industries 70 0.40 $58.00 $120,640
Newspaper, Periodical, Book, and Directory Publishers 1,920 0.40 $45.29 $94,200
Business, Professional, Labor, Political, and Similar Organizations 1,070 0.26 $46.55 $96,830

Top paying industries for this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Computer Systems Design and Related Services 260 0.02 $63.25 $131,550
Advertising, Public Relations, and Related Services 9,040 2.15 $60.65 $126,150
Medical Equipment and Supplies Manufacturing 30 0.01 $58.95 $122,620
Nondepository Credit Intermediation 50 0.01 $58.89 $122,500
Other Information Services 170 0.11 $58.85 $122,410


Geographic profile for this occupation: Top

States and areas with the highest published employment, location quotients, and wages for this occupation are provided. For a list of all areas with employment in this occupation, see the Create Customized Tables function.





States with the highest employment level in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York 5,180 0.61 2.57 $69.33 $144,210
California 3,890 0.28 1.16 $53.66 $111,600
Illinois 2,930 0.52 2.19 $41.18 $85,650
Texas 2,020 0.20 0.82 $39.21 $81,550
Florida 1,040 0.15 0.61 $43.82 $91,150




States with the highest concentration of jobs and location quotients in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
District of Columbia 420 0.65 2.71 $46.31 $96,330
New York 5,180 0.61 2.57 $69.33 $144,210
Illinois 2,930 0.52 2.19 $41.18 $85,650
Connecticut 600 0.37 1.55 $52.10 $108,370
Hawaii 200 0.35 1.47 $35.02 $72,840




Top paying States for this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York 5,180 0.61 2.57 $69.33 $144,210
New Jersey 740 0.20 0.82 $60.10 $125,020
Colorado 310 0.14 0.60 $59.57 $123,900
Massachusetts 920 0.29 1.22 $55.75 $115,970
Minnesota 580 0.22 0.93 $54.72 $113,810





Metropolitan areas with the highest employment level in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York-White Plains-Wayne, NY-NJ Metropolitan Division 4,620 0.91 3.81 $71.06 $147,810
Chicago-Joliet-Naperville, IL Metropolitan Division 2,500 0.70 2.91 $41.78 $86,900
Los Angeles-Long Beach-Glendale, CA Metropolitan Division 1,330 0.35 1.45 $57.26 $119,100
Atlanta-Sandy Springs-Marietta, GA 730 0.33 1.37 $55.44 $115,310
Boston-Cambridge-Quincy, MA NECTA Division 720 0.43 1.79 $58.41 $121,490
Washington-Arlington-Alexandria, DC-VA-MD-WV Metropolitan Division 670 0.29 1.20 $44.59 $92,740
Dallas-Plano-Irving, TX Metropolitan Division 620 0.31 1.27 $43.88 $91,270
San Francisco-San Mateo-Redwood City, CA Metropolitan Division 600 0.62 2.60 $60.83 $126,540
Minneapolis-St. Paul-Bloomington, MN-WI 520 0.31 1.27 $56.22 $116,930
Santa Ana-Anaheim-Irvine, CA Metropolitan Division 490 0.35 1.48 $55.19 $114,800




Metropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York-White Plains-Wayne, NY-NJ Metropolitan Division 4,620 0.91 3.81 $71.06 $147,810
Chicago-Joliet-Naperville, IL Metropolitan Division 2,500 0.70 2.91 $41.78 $86,900
Bridgeport-Stamford-Norwalk, CT 250 0.62 2.58 $63.82 $132,760
San Francisco-San Mateo-Redwood City, CA Metropolitan Division 600 0.62 2.60 $60.83 $126,540
Jackson, MS 120 0.51 2.11 $34.68 $72,140
Lake County-Kenosha County, IL-WI Metropolitan Division 180 0.50 2.10 $40.26 $83,740
Gulfport-Biloxi, MS 50 0.48 1.99 $31.18 $64,850
New Haven, CT 130 0.47 1.96 $46.09 $95,860
Manchester, NH 50 0.47 1.98 $34.30 $71,350
Lincoln, NE 70 0.45 1.87 $32.96 $68,560




Top paying metropolitan areas for this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
New York-White Plains-Wayne, NY-NJ Metropolitan Division 4,620 0.91 3.81 $71.06 $147,810
Albany-Schenectady-Troy, NY 140 0.32 1.34 $70.08 $145,770
Buffalo-Niagara Falls, NY 70 0.13 0.53 $63.98 $133,070
Bridgeport-Stamford-Norwalk, CT 250 0.62 2.58 $63.82 $132,760
Newark-Union, NJ-PA Metropolitan Division 320 0.33 1.40 $62.92 $130,880
San Francisco-San Mateo-Redwood City, CA Metropolitan Division 600 0.62 2.60 $60.83 $126,540
Gainesville, FL 30 0.28 1.19 $59.37 $123,500
Edison-New Brunswick, NJ Metropolitan Division 180 0.18 0.76 $58.74 $122,190
Boston-Cambridge-Quincy, MA NECTA Division 720 0.43 1.79 $58.41 $121,490
Los Angeles-Long Beach-Glendale, CA Metropolitan Division 1,330 0.35 1.45 $57.26 $119,100

Nonmetropolitan areas with the highest employment in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Kansas nonmetropolitan area 50 0.13 0.53 $35.23 $73,280
Eastern Tennessee nonmetropolitan area 40 0.29 1.22 $25.18 $52,380
Northern Vermont nonmetropolitan area 40 0.53 2.23 $45.43 $94,480
Southwest Maine nonmetropolitan area 40 0.20 0.82 $31.67 $65,870
Eastern Texas nonmetropolitan area 30 0.12 0.52 $19.84 $41,260

Nonmetropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Northern Vermont nonmetropolitan area 40 0.53 2.23 $45.43 $94,480
Eastern Tennessee nonmetropolitan area 40 0.29 1.22 $25.18 $52,380
Southwest Maine nonmetropolitan area 40 0.20 0.82 $31.67 $65,870
Northeast Mississippi nonmetropolitan area 30 0.16 0.67 $29.48 $61,320
Western Central North Carolina nonmetropolitan area 30 0.13 0.55 (8) (8)

Top paying nonmetropolitan areas for this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Northern Vermont nonmetropolitan area 40 0.53 2.23 $45.43 $94,480
Kansas nonmetropolitan area 50 0.13 0.53 $35.23 $73,280
Southwest Maine nonmetropolitan area 40 0.20 0.82 $31.67 $65,870
Southeastern Oklahoma nonmetropolitan area (8) (8) (8) $30.52 $63,480
Northeast Mississippi nonmetropolitan area 30 0.16 0.67 $29.48 $61,320


About May 2011 National, State, Metropolitan, and Nonmetropolitan Area Occupational Employment and Wage Estimates

These estimates are calculated with data collected from employers in all industry sectors, all metropolitan and nonmetropolitan areas, and all states and the District of Columbia. The top employment and wage figures are provided above. The complete list is available in the downloadable XLS files.

The percentile wage estimate is the value of a wage below which a certain percent of workers fall. The median wage is the 50th percentile wage estimate--50 percent of workers earn less than the median and 50 percent of workers earn more than the median. More about percentile wages.


(1) Estimates for detailed occupations do not sum to the totals because the totals include occupations not shown separately. Estimates do not include self-employed workers.

(2) Annual wages have been calculated by multiplying the hourly mean wage by a "year-round, full-time" hours figure of 2,080 hours; for those occupations where there is not an hourly mean wage published, the annual wage has been directly calculated from the reported survey data.

(3) The relative standard error (RSE) is a measure of the reliability of a survey statistic. The smaller the relative standard error, the more precise the estimate.

(8) Estimate not released.

(9) The location quotient is the ratio of the area concentration of occupational employment to the national average concentration. A location quotient greater than one indicates the occupation has a higher share of employment than average, and a location quotient less than one indicates the occupation is less prevalent in the area than average.


Other OES estimates and related information:

May 2011 National Occupational Employment and Wage Estimates

May 2011 State Occupational Employment and Wage Estimates

May 2011 Metropolitan and Nonmetropolitan Area Occupational Employment and Wage Estimates

May 2011 National Industry-Specific Occupational Employment and Wage Estimates

List of Occupations in SOC Code Number Order

List of Occupations in Alphabetical Order

Download May 2011 Occupational Employment and Wage Estimates in Zipped XLS files

Technical Notes

Last Modified Date: March 27, 2012

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