Occupational Employment Statistics

Occupational Employment and Wages, May 2011

41-9011 Demonstrators and Product Promoters

Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.


National estimates for this occupation
Industry profile for this occupation
Geographic profile for this occupation

National estimates for this occupation: Top

Employment estimate and mean wage estimates for this occupation:

Employment (1) Employment
RSE (3)
Mean hourly
wage
Mean annual
wage (2)
Wage RSE (3)
72,620 3.2 % $13.66 $28,410 1.1 %

Percentile wage estimates for this occupation:

Percentile 10% 25% 50%
(Median)
75% 90%
Hourly Wage $8.57 $9.82 $11.43 $15.60 $21.44
Annual Wage (2) $17,830 $20,420 $23,770 $32,450 $44,590


Industry profile for this occupation: Top

Industries with the highest published employment and wages for this occupation are provided. For a list of all industries with employment in this occupation, see the Create Customized Tables function.

Industries with the highest levels of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 21,290 5.07 $12.67 $26,350
Employment Services 9,610 0.33 $14.95 $31,100
Other General Merchandise Stores 4,570 0.30 $11.54 $24,010
Beverage Manufacturing 4,440 2.63 $12.88 $26,790
Grocery and Related Product Merchant Wholesalers 3,830 0.54 $14.10 $29,330

Industries with the highest concentration of employment in this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Advertising, Public Relations, and Related Services 21,290 5.07 $12.67 $26,350
Beverage Manufacturing 4,440 2.63 $12.88 $26,790
Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers 1,870 1.14 $16.23 $33,750
Grocery and Related Product Merchant Wholesalers 3,830 0.54 $14.10 $29,330
Other Support Services 1,310 0.46 $13.82 $28,740

Top paying industries for this occupation:

Industry Employment (1) Percent of industry employment Hourly mean wage Annual mean wage (2)
Computer Systems Design and Related Services 80 0.01 $30.41 $63,260
Machinery, Equipment, and Supplies Merchant Wholesalers 100 0.02 $23.09 $48,030
Investigation and Security Services 70 0.01 $23.05 $47,950
Drugs and Druggists' Sundries Merchant Wholesalers 610 0.32 $21.37 $44,450
Office Administrative Services 150 0.04 $20.91 $43,500


Geographic profile for this occupation: Top

States and areas with the highest published employment, location quotients, and wages for this occupation are provided. For a list of all areas with employment in this occupation, see the Create Customized Tables function.





States with the highest employment level in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 16,720 1.19 2.10 $13.96 $29,040
Texas 6,460 0.63 1.11 $12.97 $26,990
Ohio 4,150 0.83 1.47 $13.41 $27,900
Florida 4,110 0.58 1.02 $14.86 $30,900
New York 3,710 0.44 0.78 $14.67 $30,520




States with the highest concentration of jobs and location quotients in this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
California 16,720 1.19 2.10 $13.96 $29,040
Hawaii 670 1.17 2.06 $12.44 $25,880
Oregon 1,610 1.01 1.79 $11.58 $24,090
Idaho 590 0.99 1.74 $13.41 $27,890
Utah 1,100 0.94 1.66 $11.99 $24,950




Top paying States for this occupation:

State Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
District of Columbia 200 0.32 0.56 $26.32 $54,750
Rhode Island 100 0.22 0.39 $25.09 $52,190
South Carolina 890 0.50 0.88 $19.47 $40,510
Connecticut 510 0.31 0.56 $17.51 $36,410
Massachusetts 900 0.29 0.51 $16.77 $34,870





Metropolitan areas with the highest employment level in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Los Angeles-Long Beach-Glendale, CA Metropolitan Division 3,530 0.92 1.63 $15.40 $32,020
Dallas-Plano-Irving, TX Metropolitan Division 3,110 1.52 2.69 $12.16 $25,290
New York-White Plains-Wayne, NY-NJ Metropolitan Division 2,290 0.45 0.80 $16.71 $34,750
Santa Ana-Anaheim-Irvine, CA Metropolitan Division 2,020 1.46 2.58 $13.47 $28,020
Phoenix-Mesa-Glendale, AZ 1,610 0.95 1.68 $13.62 $28,330
San Diego-Carlsbad-San Marcos, CA 1,540 1.24 2.20 $16.85 $35,060
Washington-Arlington-Alexandria, DC-VA-MD-WV Metropolitan Division 1,510 0.65 1.15 $14.19 $29,500
Chicago-Joliet-Naperville, IL Metropolitan Division 1,370 0.38 0.68 $15.80 $32,860
Portland-Vancouver-Hillsboro, OR-WA 1,280 1.30 2.30 $11.47 $23,860
Houston-Sugar Land-Baytown, TX 1,170 0.46 0.81 $14.84 $30,860




Metropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Napa, CA 510 8.21 14.50 $13.02 $27,070
Santa Rosa-Petaluma, CA 600 3.46 6.12 $13.21 $27,480
Terre Haute, IN 220 3.26 5.76 $9.92 $20,630
Grand Rapids-Wyoming, MI 1,130 3.09 5.45 $10.13 $21,080
Provo-Orem, UT 400 2.34 4.13 $11.87 $24,690
San Luis Obispo-Paso Robles, CA 220 2.25 3.97 $14.12 $29,380
Coeur d'Alene, ID 110 2.16 3.81 $10.33 $21,490
Fresno, CA 660 2.13 3.76 $12.48 $25,960
Sebastian-Vero Beach, FL 90 2.08 3.67 $12.40 $25,800
Bismarck, ND 130 2.08 3.67 $12.87 $26,760




Top paying metropolitan areas for this occupation:

Metropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Myrtle Beach-North Myrtle Beach-Conway, SC 220 1.98 3.49 $30.91 $64,290
Lake County-Kenosha County, IL-WI Metropolitan Division 30 0.08 0.14 $29.44 $61,240
Springfield, MA-CT 60 0.21 0.37 $24.95 $51,900
College Station-Bryan, TX 30 0.35 0.61 $24.28 $50,490
Bridgeport-Stamford-Norwalk, CT 160 0.38 0.68 $21.73 $45,210
Providence-Fall River-Warwick, RI-MA 160 0.29 0.52 $21.56 $44,840
Taunton-Norton-Raynham, MA NECTA Division 50 1.03 1.82 $20.62 $42,900
Baton Rouge, LA 70 0.21 0.37 $20.41 $42,440
Toledo, OH 70 0.23 0.41 $19.39 $40,330
New Haven, CT 90 0.32 0.57 $18.95 $39,420

Nonmetropolitan areas with the highest employment in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Hawaii / Maui / Kauai nonmetropolitan area 140 0.92 1.62 $12.11 $25,180
Southwestern Montana nonmetropolitan area 130 1.15 2.03 $11.67 $24,280
Southwest Maine nonmetropolitan area 110 0.60 1.07 $14.02 $29,150
Coastal Oregon nonmetropolitan area 70 1.06 1.86 $11.02 $22,930
North Central Oregon nonmetropolitan area 60 0.99 1.75 $14.20 $29,530

Nonmetropolitan areas with the highest concentration of jobs and location quotients in this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Southeast Alaska nonmetropolitan area 40 1.20 2.12 $10.26 $21,330
Southwestern Montana nonmetropolitan area 130 1.15 2.03 $11.67 $24,280
Coastal Oregon nonmetropolitan area 70 1.06 1.86 $11.02 $22,930
North Central Oregon nonmetropolitan area 60 0.99 1.75 $14.20 $29,530
Hawaii / Maui / Kauai nonmetropolitan area 140 0.92 1.62 $12.11 $25,180

Top paying nonmetropolitan areas for this occupation:

Nonmetropolitan area Employment (1) Employment per thousand jobs Location quotient (9) Hourly mean wage Annual mean wage (2)
Southwestern Virginia nonmetropolitan area 60 0.46 0.82 $19.51 $40,580
Southcentral Idaho nonmetropolitan area (8) (8) (8) $15.13 $31,480
North Central Oregon nonmetropolitan area 60 0.99 1.75 $14.20 $29,530
Southwest Maine nonmetropolitan area 110 0.60 1.07 $14.02 $29,150
Western Montana nonmetropolitan area 60 0.88 1.56 $12.78 $26,580


About May 2011 National, State, Metropolitan, and Nonmetropolitan Area Occupational Employment and Wage Estimates

These estimates are calculated with data collected from employers in all industry sectors, all metropolitan and nonmetropolitan areas, and all states and the District of Columbia. The top employment and wage figures are provided above. The complete list is available in the downloadable XLS files.

The percentile wage estimate is the value of a wage below which a certain percent of workers fall. The median wage is the 50th percentile wage estimate--50 percent of workers earn less than the median and 50 percent of workers earn more than the median. More about percentile wages.


(1) Estimates for detailed occupations do not sum to the totals because the totals include occupations not shown separately. Estimates do not include self-employed workers.

(2) Annual wages have been calculated by multiplying the hourly mean wage by a "year-round, full-time" hours figure of 2,080 hours; for those occupations where there is not an hourly mean wage published, the annual wage has been directly calculated from the reported survey data.

(3) The relative standard error (RSE) is a measure of the reliability of a survey statistic. The smaller the relative standard error, the more precise the estimate.

(8) Estimate not released.

(9) The location quotient is the ratio of the area concentration of occupational employment to the national average concentration. A location quotient greater than one indicates the occupation has a higher share of employment than average, and a location quotient less than one indicates the occupation is less prevalent in the area than average.


Other OES estimates and related information:

May 2011 National Occupational Employment and Wage Estimates

May 2011 State Occupational Employment and Wage Estimates

May 2011 Metropolitan and Nonmetropolitan Area Occupational Employment and Wage Estimates

May 2011 National Industry-Specific Occupational Employment and Wage Estimates

List of Occupations in SOC Code Number Order

List of Occupations in Alphabetical Order

Download May 2011 Occupational Employment and Wage Estimates in Zipped XLS files

Technical Notes

Last Modified Date: March 27, 2012

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