Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
Employment estimate and mean wage estimates for this occupation:
| Employment (1) | Employment RSE (3) |
Mean hourly wage |
Mean annual wage (2) |
Wage RSE (3) |
|---|---|---|---|---|
| 164,590 | 0.8 % | $59.00 | $122,720 | 0.4 % |
Percentile wage estimates for this occupation:
| Percentile | 10% | 25% | 50% (Median) |
75% | 90% |
|---|---|---|---|---|---|
| Hourly Wage | $27.76 | $38.90 | $54.23 | $72.72 | (5) |
| Annual Wage (2) | $57,750 | $80,900 | $112,800 | $151,260 | (5) |
Industries with the highest published employment and wages for this occupation are provided. For a list of all industries with employment in this occupation, see the Create Customized Tables function.
Industries with the highest levels of employment in this occupation:
| Industry | Employment (1) | Percent of industry employment | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|
| Management of Companies and Enterprises | 23,710 | 1.24 | $61.91 | $128,770 |
| Computer Systems Design and Related Services | 8,230 | 0.57 | $67.35 | $140,090 |
| Management, Scientific, and Technical Consulting Services | 7,520 | 0.76 | $64.61 | $134,390 |
| Insurance Carriers | 5,490 | 0.46 | $58.00 | $120,630 |
| Software Publishers | 4,950 | 1.95 | $65.56 | $136,370 |
Industries with the highest concentration of employment in this occupation:
| Industry | Employment (1) | Percent of industry employment | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|
| Computer and Peripheral Equipment Manufacturing | 3,560 | 2.26 | $68.00 | $141,440 |
| Software Publishers | 4,950 | 1.95 | $65.56 | $136,370 |
| Management of Companies and Enterprises | 23,710 | 1.24 | $61.91 | $128,770 |
| Other Information Services | 1,450 | 1.06 | $70.89 | $147,460 |
| Satellite Telecommunications | 110 | 1.01 | $61.71 | $128,350 |
Top paying industries for this occupation:
| Industry | Employment (1) | Percent of industry employment | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|
| Oil and Gas Extraction | 190 | 0.12 | $79.23 | $164,790 |
| Securities and Commodity Exchanges | 50 | 0.69 | $77.30 | $160,780 |
| Other Financial Investment Activities | 2,150 | 0.64 | $76.50 | $159,110 |
| Pipeline Transportation of Natural Gas | 190 | 0.70 | $72.81 | $151,450 |
| Securities and Commodity Contracts Intermediation and Brokerage | 2,410 | 0.53 | $72.16 | $150,090 |
States and areas with the highest published employment, location quotients, and wages for this occupation are provided. For a list of all areas with employment in this occupation, see the Create Customized Tables function.
States with the highest employment level in this occupation:
| State | Employment (1) | Employment per thousand jobs | Location quotient (9) | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|---|
| California | 29,730 | 2.12 | 1.64 | $66.91 | $139,170 |
| New York | 10,370 | 1.24 | 0.96 | $75.20 | $156,420 |
| Texas | 10,150 | 1.01 | 0.78 | $60.94 | $126,760 |
| Illinois | 8,770 | 1.59 | 1.23 | $54.43 | $113,220 |
| New Jersey | 7,380 | 1.96 | 1.51 | $68.91 | $143,340 |

States with the highest concentration of jobs and location quotients in this occupation:
| State | Employment (1) | Employment per thousand jobs | Location quotient (9) | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|---|
| Connecticut | 4,970 | 3.11 | 2.40 | $55.44 | $115,310 |
| New Hampshire | 1,450 | 2.41 | 1.86 | $46.62 | $96,980 |
| Delaware | 900 | 2.26 | 1.74 | $67.03 | $139,430 |
| Washington | 5,990 | 2.22 | 1.72 | $60.75 | $126,360 |
| District of Columbia | 1,380 | 2.16 | 1.67 | $60.08 | $124,960 |

Top paying States for this occupation:
| State | Employment (1) | Employment per thousand jobs | Location quotient (9) | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|---|
| New York | 10,370 | 1.24 | 0.96 | $75.20 | $156,420 |
| New Jersey | 7,380 | 1.96 | 1.51 | $68.91 | $143,340 |
| Delaware | 900 | 2.26 | 1.74 | $67.03 | $139,430 |
| California | 29,730 | 2.12 | 1.64 | $66.91 | $139,170 |
| Virginia | 4,130 | 1.17 | 0.90 | $65.67 | $136,590 |
Metropolitan areas with the highest employment level in this occupation:
| Metropolitan area | Employment (1) | Employment per thousand jobs | Location quotient (9) | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|---|
| New York-White Plains-Wayne, NY-NJ Metropolitan Division | 9,480 | 1.90 | 1.47 | $77.17 | $160,510 |
| Los Angeles-Long Beach-Glendale, CA Metropolitan Division | 6,630 | 1.74 | 1.34 | $66.57 | $138,470 |
| Chicago-Naperville-Joliet, IL Metropolitan Division | 6,510 | 1.84 | 1.42 | $56.58 | $117,680 |
| San Jose-Sunnyvale-Santa Clara, CA | 6,340 | 7.40 | 5.71 | $73.35 | $152,560 |
| Atlanta-Sandy Springs-Marietta, GA | 5,050 | 2.30 | 1.77 | $55.61 | $115,660 |
| Seattle-Bellevue-Everett, WA Metropolitan Division | 5,030 | 3.74 | 2.89 | $62.53 | $130,060 |
| Minneapolis-St. Paul-Bloomington, MN-WI | 4,590 | 2.74 | 2.11 | $59.79 | $124,360 |
| Boston-Cambridge-Quincy, MA NECTA Division | 4,390 | 2.65 | 2.05 | $66.73 | $138,800 |
| San Francisco-San Mateo-Redwood City, CA Metropolitan Division | 4,040 | 4.26 | 3.29 | $77.62 | $161,440 |
| Washington-Arlington-Alexandria, DC-VA-MD-WV Metropolitan Division | 4,010 | 1.75 | 1.35 | $66.08 | $137,450 |

Metropolitan areas with the highest concentration of jobs and location quotients in this occupation:
| Metropolitan area | Employment (1) | Employment per thousand jobs | Location quotient (9) | Hourly mean wage | Annual mean wage (2) |
|---|---|---|---|---|---|
| San Jose-Sunnyvale-Santa Clara, CA | 6,340 | 7.40 | 5.71 | $73.35 | $152,560 |
| Bridgeport-Stamford-Norwalk, CT | 2,100 | 5.19 | 4.01 | $62.97 | $130,980 |
| San Francisco-San Mateo-Redwood City, CA Metropolitan Division | 4,040 | 4.26 | 3.29 | $77.62 | $161,440 |
| Portsmouth, NH-ME | 220 | 4.00 | 3.09 | $42.44 | $88,270 |
| Seattle-Bellevue-Everett, WA Metropolitan Division | 5,030 | 3.74 | 2.89 | $62.53 | $130,060 |
| Framingham, MA NECTA Division | 560 | 3.59 | 2.77 | $76.85 | $159,840 |
| Nashua, NH-MA NECTA Division | 440 | 3.39 | 2.62 | $53.95 | $112,210 |
| Lowell-Billerica-Chelmsford, MA-NH NECTA Division | 380 | 3.32 | 2.56 | $68.80 | $143,090 |
| Manchester, NH | 320 | 3.29 | 2.54 | $44.73 | $93,040 |
| Hartford-West Hartford-East Hartford, CT | 1,800 | 3.28 | 2.54 | $50.88 | $105,820 |